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Tweed is hot! We have just completed a site for Island Tweed. They produce exclusive Tweed designs from talented weavers on Lewis, Harris and other Scottish Islands, and sell direct online.
The site itself is simple and clean in design as we wanted the images of the Scottish Islands to set the mood, and the Tweeds to stand out. Technically, it is a content managed e-commerce platform with search engine friendly features that ensure content, urls and meta tags are used wisely.
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Client focus
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Within 3 months of our involvement with this site, sales of hypnosis CDs and MP3s were up 600%. We employed a ful range of techniques to achieve this including SEO, online PR, product feed submission, link building, monitoring and iteration.
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Reviews
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Direct email marketing can be wonderfully effective. However, anyone who has tried to send a message to a mailing list soon realises there are many problems such as ensuring reliable delivery, readability across email platforms and measuring the campaign's effectiveness. We have tried many types of service and software and in our opinion, Vertical Response is one of the best. |
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Internet Marketing Blog
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I was musing this morning on the rise of Open Source software. Certainly when I started out as a games programmer for Microdeal in the 80's I did not see that coming. |
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